Real Results for Real Brands

Case Studies

See how we've helped e-commerce brands drive revenue, increase ROAS, and scale their online presence.

Artisan Food & Beverage

Flavor Colossus

Established since 2016 with strong local store sales, Flavor Colossus struggled to translate that success online. Their email marketing strategy was sporadic and reactive, and their highest revenue month was just $6,162 before partnering with Ocean Child.

Paid SearchEmail
3x ROAS
393% Revenue Increase YoY
530% Sign-up Increase
15K New Users

The Solution

  • Utilized smart shopping with fully optimized product feed
  • New titles with high-volume keywords and proper attributes
  • Search campaign restructure with keyword and ad copy testing
  • A/B testing landing pages with accurate conversion tracking
  • Clear email strategy focused on optimizing automations and campaigns
  • Implemented popup with best practices for timing and messaging
  • Optimized Welcome Series with content hierarchy to drive clicks

“Deniz makes great recommendations, and understands our vision completely. The company has generated $126,000 in sales, a 330% increase from their previous figures.”

Jewelry & Accessories

Jewelry Brand

This company sells alternative bridal jewelry and one-of-a-kind pieces in a highly competitive market. Their unique product offering required a targeted approach to reach both alternative bridal customers and fine jewelry enthusiasts.

Paid SearchFacebookInstagram
6x ROAS
230% Revenue Increase YoY
530% Sign-up Increase

The Challenges

  • Competitive Market
  • Unique Product Offering
  • Diverse Audience

The Solution

  • Google Ads strategy targeting high buying intent keywords for alternative bridal and unique fine jewelry
  • Facebook Ads focused on dynamic product ads, carousel ads, and targeted remarketing
  • Audience segmentation based on preferences, interests, and buying behaviors
  • Compelling ad creatives highlighting unique selling proposition, hand-picked designs, and ethical sourcing

“From strategy, to implementation, to reporting, to optimizing, Ocean Child has the tools your eCommerce brand needs.”

Beauty & Skincare

Skincare Brand

This company sells handcrafted, small-batch skincare that is nutrient-rich, guaranteed fresh, and sustainably sourced. They have a loyal customer base but struggled to acquire new customers.

Paid SearchFacebookInstagramEmail
39x ROAS
158% Revenue Increase YoY
470% Sign-up Increase

The Challenges

  • High Competition
  • Cost of Advertising
  • Targeting the Right Audience
  • Building Brand Awareness
  • Consumer Skepticism
  • Ad Fatigue
  • Measuring ROI

The Solution

  • Tested various audience signals for the Performance Max campaign
  • Organized bottom-of-funnel keywords in Inbound Search campaign for better targeting
  • Leveraged seasonal and promotional offers to boost conversion rates
  • Created Remarketing campaigns with personalized ads and compelling offers
  • Optimized Standard Shopping campaign to boost new customer rate

“Working with Deniz has been a dream. She listens, is flexible, knowledgeable, and is getting us results. I can't recommend Ocean Child enough.”

Eco-Friendly Pet Products

EcoPet

An Oregon-based, family-owned business committed to producing high-quality, eco-friendly pet products. They were looking to increase their sales and online presence while growing and scaling the company by raising brand awareness.

Paid SearchFacebookInstagram
9x ROAS
158% Revenue Increase YoY
5.3% Conversion Rate

The Challenges

  • Low Conversion Rates
  • Lack of Digital Strategy
  • Educating Consumers
  • Targeting the Right Audience
  • Building Brand Awareness
  • Measuring ROI

The Solution

  • Highlighted US-Made manufacturing commitment in all advertising efforts
  • Educational content about the environmental impact of traditional pet products
  • Targeted advertising on Google Ads and Meta for eco-conscious pet owners in the Portland area
  • Audience segmentation based on interests, behaviors, and demographics
  • Visually appealing ad creatives highlighting eco-friendly products and manufacturing process

“Ocean Child possesses a deep understanding of online marketing and are adept at optimizing return on ad spend without overspending. Thanks to their expertise, we have seen a significant increase in our online presence, sales, and overall exposure.”

Apparel & Merchandise

Seattle Shirt Company

A local business based in Seattle specializing in custom apparel and merchandise including t-shirts, hoodies, hats, and accessories. Despite a solid local reputation, they needed to enhance their online presence and attract a broader customer base.

Paid SearchFacebookInstagramEmail
6x ROAS
87% Revenue Increase YoY
47% Conversion Increase

The Challenges

  • Limited Online Visibility
  • Competing with E-commerce Giants
  • Website Optimization
  • Targeting the Right Audience
  • Social Media Engagement

The Solution

  • SEO optimization including meta tags, site speed, high-quality content, and backlinks
  • Targeted PPC campaigns on Google Ads and META platforms
  • Website redesign consultancy to improve user experience and conversion rates
  • Comprehensive social media marketing strategy with content creation and community management
Ready to elevate your brand?

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